It’s no newsflash that the 2020 holiday season is set against a dramatically different backdrop than years past. The pandemic has changed “business as usual” in so many ways, including purchasing behavior and supply chain strategy. While you can continue to handle your own warehousing and fulfillment needs – after all, Santa does it year after… Read more »
Direct Mail Marketing Benefits Direct Mail Marketing, Defined. If you live anywhere with a physical address, we’re 99.99% sure you’re already familiar with direct mail marketing. But if you do indeed live under a rock, this is a common marketing technique that physically delivers promotional materials to prospects’ mailboxes. Postcards, flyers, and catalogs, for instance,… Read more »
New to Delzer’s digital press floor joins not one, but two new Konica Minolta AccurioPress C6100 digital color presses. They replace our single KM C7000 digital press, bringing you quicker turnaround time, brilliant color, and value-added features. Konica Minolta AccurioPress C6100 Features Secure Speed and Capacity Hide your personal desktop printer’s eyes – the Konica Minolta… Read more »
6 TIPS FOR A SUCCESSFUL DIRECT MAIL CAMPAIGN 1. Confirm Contact Information. We couldn’t resist including this tip, even though it’s more about how to make sure your piece even arrives at its destination. The devil is in the details here; a poorly populated contact list can cost you not only the wasted postage… Read more »