Variable Data

Which Direct Mailer is Right for You?

Which Direct Mailer is Right for You?

What type of direct mailer should you use for your next campaign? That depends on a number of factors, such as design and messaging needs, postage rates, and USPS limitations. In this post, we’ll review the pros and cons of three common direct mail types to help you make an informed decision in your future… Read more »

Tour an Online Storefront

Tour an Online Storefront

An online storefront is a great way to enhance the production flow of printing, storing, and shipping services, like Print On Demand, for your team and customers. Advantages of an Online Storefront Learn what makes an online storefront such a sought after service. Learn More Tour an Online Storefront A Delzer Prototype We value our… Read more »

Advantages of an Online Storefront

Advantages of an Online Storefront

What is an Online Storefront? An online storefront is a hosted site tailored to your brand that provides a portal to order, print, and ship materials to enhance the flow of Print On Demand (POD) items – think business cards or technical documents – as well as non-print materials, like promotional items and downloadable flip-books. Online… Read more »

Advantages of Print on Demand

Advantages of Print on Demand

What is Print On Demand? The business world is fast-paced and constantly evolving. Whether you’re in the healthcare, manufacturing, finance, education, or service industry, having print materials that are available, up-to-date, and personalized will impact your business. Print On Demand (POD) is a service that works hand-in-hand with our print and fulfillment departments, allowing customers… Read more »

Direct Mail Marketing Benefits

Direct Mail Marketing Benefits

Direct Mail Marketing Benefits Direct Mail Marketing, Defined. If you live anywhere with a physical address, we’re 99.99% sure you’re already familiar with direct mail marketing. But if you do indeed live under a rock, this is a common marketing technique that physically delivers promotional materials to prospects’ mailboxes. Postcards, flyers, and catalogs, for instance,… Read more »

Digitally Driven: New Equipment Announcement

Digitally Driven: New Equipment Announcement

New to Delzer’s digital press floor joins not one, but two new Konica Minolta AccurioPress C6100 digital color presses. They replace our single KM C7000 digital press, bringing you quicker turnaround time, brilliant color, and value-added features.   Konica Minolta AccurioPress C6100 Features Secure Speed and Capacity Hide your personal desktop printer’s eyes – the Konica Minolta… Read more »

Business Card Best Practices

Business Card Best Practices

Albeit small, business cards are an important marketing tool. They are often one of the first impressions of your company. It’s important that you create a business card that is functional, informative and fitting for your industry. Listed below are five business card best practices to keep in mind for your next order. Consider your… Read more »

How to Merge Variable Data in InDesign

How to Merge Variable Data in InDesign

If you’re familiar with the differences between offset and digital print, you’re aware that digital print is best for projects that: Require quick turnaround time Are small and/or frequent orders Have constantly changing content Content that’s constantly changing, such as mailing addresses, is handled using variable data merging. This process automatically populates a document’s fields… Read more »

Printing Brewers Materials for 47 Years and Counting

Printing Brewers Materials for 47 Years and Counting

This is My Crew The sand has settled on the home plate after a full Opening Day of fans tailgating, checking out Miller Park’s new concessions, and watching our Milwaukee Brewers take on the Colorado Rockies. But there is more than meets the eye when it comes to attending a game. Whether it’s food vendors… Read more »