It’s no secret: effectively marketing your business takes real effort. A good marketing mix is all about balance. According to a survey conducted by Pitney Bowes, 76% of small businesses find that their ideal marketing mix is a combination of print and digital communications. While there’s no hard and fast rule when it comes to… Read more »
Creating Giant Girl Scout Cookies
While we haven’t quite figured out how to clone ourselves – aside from that of the 2-D variety – we have mastered the art of creating giant cookies using our new wide format equipment. Although, maybe don’t eat them… Creating Giant Girl Scout Cookies – Explained in 60 Seconds The Process PRINT. The file is set to… Read more »
New Hire News: Meet Brian Rohde, Wide Format Project Manager & Operator
Contrary to popular belief, our newly supersized wide format print operations aren’t run on jumbo-scaled presses by giants handling 4’x8′ foam boards as if they were sheets of paper. It is, however, practically mythical how print-savvy, regular-sized humans can create larger-than-life prints. Look, here’s one now! Meet Brian Rohde, Wide Format Project Manager & Operator Name… Read more »
Announcing New Supersized Services
There have been plenty of changes already at Delzer this year, but we’re not quite done sharing new ways in which we continue to bring world-class service to our customers in design, print, and fulfillment. We’re pleased to announce that your printing options with Delzer have gotten even bigger this year – literally. We’ve expanded our wide… Read more »
Delzer’s New Bindery Lineup
Santa Came to Delzer’s Bindery Department Delzer made the “nice” list this Christmas – we got new toys in our Bindery Department. And Santa’s theme this year with these colossal stocking stuffers? FAST. Our Bindery Department (or “Finishing” Department, as some know it) got a major overhaul with new equipment to replace and add to our… Read more »
Kitting Doesn’t Have to Be a Grinch
It was a quarter past dawn, All the Whos, still a-bed, All the Whos, still a-snooze, When he packed up his sled. Packed it up with their presents. The ribbons! The wrappings! The tags! And the tinsel! The trimmings! The trappings! Three thousand feet up! Up the side of Mt. Crumpit, He rode with his… Read more »
Why Digital May Not Truly Be Helping You Go Green
We’ve all seen it: those memos around offices; that small, italicized note below an email signature; the casual mention from a coworker – all reminding those in their midst how keeping business paperless is the “green” thing to do. While these are often well-meaning efforts to make an eco-friendly impact, we’re here to set the… Read more »
Four Reasons to Fall in Love With Print
Mmm…fall. It’s that incomparable change in the temperate season marked by colorful leaves, comfy clothes, crisp air, and richly printed paper. (Shhh, just go with it…) Fall isn’t just a time for women in yoga pants holding pumpkin spice lattes to tell you their favorite things about the season – those of us in the print… Read more »
Common Mailpiece Dimensions
The Print-Centric Designer Designers who specialize in traditional, tangible marketing materials have numerous details to consider when setting up their artwork for print distribution – but for the sake of keeping your attention, we’re only going to focus on two that specifically relate to this post. That’s right, just slowly move your mouse away from… Read more »
Mail Classifications Made Simple
Here’s a scenario: You’re planning a campaign for an upcoming event. You want to hit as many people with your message as possible, for the best price, within a realistic timeframe. You intend to use a number of different print pieces like postcards, invitations, and maybe even a custom, die-cut and folded piece to really… Read more »